Amazon Prime launch of Jack Ryan
Jack Ryan is an explosive series that requires an equally explosive launch
Amazon Prime was looking for a solution to blow up the third season, HYPR had the answers
To celebrate the launch of Season 3 of Jack Ryan, Amazon Prime and their partners had the HYPR team hosted a live broadcast, activation and influencer tournament.
The 8 team event included some of the best Call of Duty influencers, professional players and content creators for a 8 hour event that included a $15,000 prize pool. Additionally this project included a take over of the Amazon Prime social media accounts.
storyline
Fans Reached
Over 550,000 total reach across all content pieces
Live Broadcast
132,000 hours watch with 7 hours of total consecutive broadcast time
Star Power
Campaign call out from Chris Pratt himself
key visuals
To celebrate the launch of Season 3 of Jack Ryan, Amazon Prime and their partners had the HYPR team hosted a live broadcast, activation and influencer tournament.
The 8 team event included some of the best Call of Duty influencers, professional players and content creators for a 8 hour event that included a $15,000 prize pool. Additionally this project included a take over of the Amazon Prime social media accounts.
Fans Reached
Over 550,000 total reach across all content pieces
Live Broadcast
132,000 hours watch with 7 hours of total consecutive broadcast time
Star Power
Campaign call out from Chris Pratt himself
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